CHALLENGE: Gi Group is the 6th largest recruiting company in Europe. They were looking for a communication agency to help them drive engagement and increase reach through their social media communication.
SOLUTION: We performed complete profiles of their target customers and developed monthly communication plans for their Facebook and Linkedin company pages. The content we delivered was crafted according to the customer profile and optimised for higher engagement rate.
WORK: Facebook & Linkedin monthly plans, adapted content for each platform (text)
RESULTS: Within 6 months of consistently communicating on Facebook, there was a 263% increase in people engaging with the content posted on the Facebook page.