At Koolt, we provide personalized branding and marketing services to help professionals establish their personal brands and grow their businesses. One of our clients was a high-profile organizational transformation expert from Zurich who was seeking to establish a professional personal brand.
CHALLENGE: Our client’s biggest challenge was to establish a professional personal brand that accurately reflected his expertise and experience. As a transformation expert, he were looking for a way to position himself as a digital and circular economy expert, speaker, and trainer.
SOLUTION: We worked closely with our client to develop a fresh positioning strategy that highlighted his expertise in the digital and circular economy. We created a personal branding strategy that included a new messaging framework, target audience, and brand image development. With our guidance, our client was able to successfully establish his personal brand.
- brand strategy
- Personal branding strategy development
- Target audience analysis
- Brand image development and design
- Content creation (website & brochure content)
- Linkedin profile optimization